Psychoactive
2019-2024
- Creative Director
- Branding
- WebGL
- Animation
- Technical Art
I worked at Psychoactive Studios to bring to life immersive and interactive web experiences, with a focus on WebGL-powered 3D websites and narrative experiences such as:
Beyond Studio - Soul Aether - Talent Army - Zendetta
In my time as Creative Director, I also took on Technical Artist responsibilities, working on Branding, 3D Modeling, UI/UX design, JavaScript & WebGL Development, Concept Art, Storyboarding, Illustration, and Animation. I leveraged my technical and development expertise to empower the studio's artistic vision and capabilities.
I also developed the studio’s Brand Identity and Strategy, basing the amphibian theme on the phyllomedusa bicolor psychoactive frog. This branding process included both tone of voice and visual elements such as the tadpole logo and a tessellated, animated frog pattern inspired by the works of M.C. Escher, using the metamorphosis of the frog as a metaphor for the studio’s development process.
The animated metamorphosis pattern was created using Blender's Grease Pencil and some custom Python scripting - Read about it here.